Munich, 20 December 2010 – With today’s registration in the German company register the intra-group merger of Ecommerce Alliance plc and Ecommerce Alliance AG, its full subsidiary, became effective.
Trade in former Ecommerce Alliance plc shares (ISIN: GB00B2QTYX55) in the Entry Standard of the Frankfurt Stock Exchange, in XETRA and other stock exchanges will be stopped during the day and will finally cease at the end of the day. Trading of new Ecommerce Alliance AG shares (ISIN: DE000A1C9YW6) is planned to start tomorrow, 21 Dec 2010, in the same stock markets and stock market segment.
Shareholders in Ecommerce Alliance plc will be issued shares in Ecommerce Alliance AG in a ratio of 1 Ecommerce Alliance AG share for 10 Ecommerce plc shares.
Economically the corporate action is similar to a change of the legal form of the company along with a technically required share consolidation in the ratio 10:1.
The change of the legal form into a German “Aktiengesellschaft” is in line with management’s strategy to establish the company as a major player in Germany’s ecommerce business. In addition this transaction should enable the company to significantly lower its administration cost.
